Advertising campaigns
Advertising has always been a crucial element Barnardo's work.
From the time of Thomas Barnardo to our current advertising how we communicate with the public has changed immensely.
But what has stayed consistent is our objective to raise awareness of the issues affecting vulnerable children whilst demonstrating how Barnardo's, with your help, transforms the lives of these vulnerable children.
Find out about our:
- current TV advert Life Story
- previous advertising campaigns
- historical overview of Barnardo's advertising
- advertising question and answer section for students.
Our current TV advert - Life Story
Our TV advert, Life Story, will be shown across terrestrial and satellite channels from 3rd – 18th November.
It forms part of our wider campaign that highlights Barnardo’s work in fighting for the futures of the UK’s most vulnerable children and ensuring their stories don’t have to end like they began.
The TV advert focuses on a range of areas affecting the lives of the UK’s most vulnerable children and young people, including domestic violence, leaving care and parenting.
To find out more about the campaign and to hear Barnardo's project workers talk about how Barnardo's helps children like Michael visit www.barnardos.org.uk/lifestory
Find out about the making of the ad >>
Read the FAQ section to find out more >>
Previous advertising campaigns
Find out more about our previous advertising campaigns designed to raise public awareness of the diverse work Barnardo's does to transform the lives of vulnerable children.
Our previous advertising campaigns include:
History of Barnardo's advertising
Find out about the history of Barnardo's advertising including the advertising campaigns undertaken by Thomas Barnardo and the reason for a change in the nature of Barnardo's advertising.
Advertising information for students
We get a lot of requests from students to complete surveys and/or interviews. It is great that you are interested in Barnardo's and our advertising; however, unfortunately due to our limited resources we are unable to take part in any interviews/surveys. Please see the students advertising question and answer page which may be of help in your work.
Our advertising Q and A for students contains lots of useful information such as