Skip to navigation

Search
press releases

Select Topic:

Select Year:

Select Month:

Select Nation:

UK map

Barnardo’s teams up with Europe’s biggest modelling agency to create in-store fashion trend book

Release Date: 18 Apr 2017

Barnardo’s has teamed up with Europe’s biggest model agency to create a guide to helping people look a million dollars for just a few pounds.

‘One of a Kind’, the first fashion trend book of its kind within the charity retail sector, will be available at many of Barnardo’s 720 stores across the UK and online from Tuesday April 18th.

Developed with Models 1, it features 13 stunning looks including Denim Days, Festival Feels, Vintage Vibes and Pastel Perfection – each created from pre-loved clothing sourced from Barnardo’s stores.

Jada Sezer, 27, a Models 1 Curve model and ambassador for the make-up giant L’Oreal, was one of the models who took part in the fashion shoot.

Jada said:

It was great to be a part of the new Barnardo’s trend book. I never realised you could get such cool things in a charity shop.

Fellow model Blaise Tykal, 20, added:

The shoot definitely helped change my thoughts on charity shopping - and for the better. I didn’t think I would be able to find such fashionable items.

The trend book proves that women do not need to compromise on style or quality when shopping for pre-loved fashion in their local Barnardo’s store.

Roy Clark, Barnardo’s director of Retail, said:

The launch of the Trend Book is the first time we have highlighted the many different styles that can be found in our shops.

We’re looking to influence and inspire people to discover their own unique look within our stores.

In addition, the profits from the sale of every fantastic item you find will help to transform the lives of the UK’s most vulnerable children and young people.

Barnardo’s are also encouraging shoppers to take the style challenge in-store today.

Simply share your styled Barnardo’s finds on Twitter and Instagram using the hashtag #MyBarnardosStyle to be in with a chance of winning one of three fashion goody bags. Terms and conditions apply*.

‘One of a Kind’ will be available in selected Barnardo’s stores and online at: www.barnardos.org.uk/my-barnardos-style from Tuesday 18th April.

The closing date for the style challenge competition is 31st May 2017. A maximum of one entry per person is permitted; winning entries must provide proof of purchase in order to claim their prize, failure to provide a receipt will render the competition entry null and void.

How to enter the style competition

1.Follow @barnardosretail on Instagram or Twitter

2.Post an image of your styled Barnardo’s purchase and tag @barnardosretail including the hashtag #MyBarnardosStyle

3.Three winners will be selected at random and will receive a fashion goody bag

(* For full terms and conditions please visit: www.barnardos.org.uk/my-barnardos-style).


« Back to press releases